According to Sony Music Japan, TRUE COLORS by CYNDI LAUPER has sold 4,000,000 copies worldwide. The album sold best in United States (2,000,000 copies), Japan (403,630 copies) and Canada (200,000 copies).
TRUE COLORS certifications and sales
| Country / region | Sales | Certification / source | Certification date / sales as of | |
|  Canada | 200,000 | 2x Platinum | 1986 |  Canada Sales: 200,000 Certification / note: 2x Platinum Certification Date / sales as of: 1986 | 
|  France | 100,000 | 1x Gold | 1987 |  France Sales: 100,000 Certification / note: 1x Gold Certification Date / sales as of: 1987 | 
|  Hong Kong | 10,000 | 1x Gold |  Hong Kong Sales: 10,000 Certification / note: 1x Gold Certification Date / sales as of:  | |
|  Japan | 403,630 | Oricon charts |  Japan Sales: 403,630 Certification / note: Oricon charts Certification Date / sales as of:  | |
|  New Zealand | 15,000 | 1x Platinum |  New Zealand Sales: 15,000 Certification / note: 1x Platinum Certification Date / sales as of:  | |
|  United Kingdom | 60,000 | 1x Silver | 7 November, 1986 |  United Kingdom Sales: 60,000 Certification / note: 1x Silver Certification Date / sales as of: 7 November, 1986 | 
|  United States | 2,000,000 | 2x Platinum | 14 November, 1994 |  United States Sales: 2,000,000 Certification / note: 2x Platinum Certification Date / sales as of: 14 November, 1994 | 
| Worldwide sales | 4,000,000 | Sony Music Japan | Total Sales: 4,000,000 Source: Sony Music Japan | 
Year-end chart performance for TRUE COLORS
| Chart 1986 | Rank | Sales | 
|  Australian Albums (Kent Music Report) | 25 | |
|  Canadian Albums (RPM) | 44 | |
|  Japanese Albums (Oricon) | 23 | 366,000 | 
| Chart 1987 | Rank | Sales | 
|  Canadian Albums (RPM) | 92 | |
|  New Zealand Albums (RMNZ) | 50 | |
|  US Albums (Billboard 200) | 39 | 

