BUT SERIOUSLY by PHIL COLLINS has sold 13,958,432 copies in 19 countries. The album sold best in United States (4,000,000 copies), Germany (3,000,000 copies) and United Kingdom (2,750,000 copies).
BUT SERIOUSLY certifications and sales
| Country / region | Sales | Certification / source | Certification date / sales as of | |
 Argentina |
180,000 | 3x Platinum |
Argentina Sales: 180,000
Certification / note: 3x Platinum
Certification Date / sales as of:
|
|
 Australia |
420,000 | 6x Platinum | NOVEMBER 1996 |
Australia Sales: 420,000
Certification / note: 6x Platinum
Certification Date / sales as of: NOVEMBER 1996
|
 Austria |
100,000 | 2x Platinum | 11 December, 1990 |
Austria Sales: 100,000
Certification / note: 2x Platinum
Certification Date / sales as of: 11 December, 1990
|
 Brazil |
100,000 | 1x Gold | 1990 |
Brazil Sales: 100,000
Certification / note: 1x Gold
Certification Date / sales as of: 1990
|
 Canada |
700,000 | 7x Platinum | 1991 |
Canada Sales: 700,000
Certification / note: 7x Platinum
Certification Date / sales as of: 1991
|
 Finland |
74,715 | IFPI Finland |
Finland Sales: 74,715
Certification / note: IFPI Finland
Certification Date / sales as of:
|
|
 France |
1,000,000 | 1x Diamond | 1991 |
France Sales: 1,000,000
Certification / note: 1x Diamond
Certification Date / sales as of: 1991
|
 Germany |
3,000,000 | 6x Platinum | 1989 |
Germany Sales: 3,000,000
Certification / note: 6x Platinum
Certification Date / sales as of: 1989
|
 Hong Kong |
20,000 | 1x Platinum |
Hong Kong Sales: 20,000
Certification / note: 1x Platinum
Certification Date / sales as of:
|
|
 Japan |
200,000 | 1x Platinum | January 1992 |
Japan Sales: 200,000
Certification / note: 1x Platinum
Certification Date / sales as of: January 1992
|
 Netherlands |
100,000 | 1x Platinum | 1989 |
Netherlands Sales: 100,000
Certification / note: 1x Platinum
Certification Date / sales as of: 1989
|
 New Zealand |
75,000 | 5x Platinum |
New Zealand Sales: 75,000
Certification / note: 5x Platinum
Certification Date / sales as of:
|
|
 Norway |
158,717 | Year-end list | 1989/1990 |
Norway Sales: 158,717
Certification / note: Year-end list
Certification Date / sales as of: 1989/1990
|
 Portugal |
80,000 | 2x Platinum | 1990 |
Portugal Sales: 80,000
Certification / note: 2x Platinum
Certification Date / sales as of: 1990
|
 Spain |
700,000 | 7x Platinum | 1990 |
Spain Sales: 700,000
Certification / note: 7x Platinum
Certification Date / sales as of: 1990
|
 Sweden |
50,000 | 1x Gold | 13 November, 1989 |
Sweden Sales: 50,000
Certification / note: 1x Gold
Certification Date / sales as of: 13 November, 1989
|
 Switzerland |
250,000 | 5x Platinum | 1990 |
Switzerland Sales: 250,000
Certification / note: 5x Platinum
Certification Date / sales as of: 1990
|
 United Kingdom |
2,750,000 | 9x Platinum | 5 February,2016 |
United Kingdom Sales: 2,750,000
Certification / note: 9x Platinum
Certification Date / sales as of: 5 February,2016
|
 United States |
4,000,000 | 4x Platinum | 8 August, 1994 |
United States Sales: 4,000,000
Certification / note: 4x Platinum
Certification Date / sales as of: 8 August, 1994
|
| Total sales | 13,958,432 | (in 19 countries) |
Total
Sales: 13,958,432
(in 19 countries)
|
Year-end chart performance for BUT SERIOUSLY
| Chart 1989 | Rank | Sales |
| Canadian Albums (RPM) |
74 | |
| Dutch Albums (Album Top 100) |
28 | |
 Italian Albums (Musica & Dischi) |
12 | 360,000 |
| Norwegian Albums (Dagbladet) |
4 | 89,534 |
| UK Albums (Music Week) |
3 | 1,170,000 |
| UK Artist Albums |
3 | |
| Chart 1990 | Rank | Sales |
| Australian Albums (ARIA) |
14 | |
| Austrian Albums (Ö3 Austria) |
2 | |
| Canadian Albums (RPM) |
2 | |
| Dutch Albums (Album Top 100) |
2 | |
 European Albums (Music & Media) |
1 | |
| German Albums (Offizielle Top 100) |
1 | |
| New Zealand Albums (RMNZ) |
4 | |
| Norwegian Albums (Dagbladet) |
7 | 69,183 |
| Portuguese Albums (AFP) |
1 | |
| Swiss Albums (Schweizer Hitparade) |
1 | |
| UK Albums |
1 | |
| UK Artist Albums |
1 | |
| US Albums (Billboard 200) |
2 | |
| Chart 1991 | Rank | Sales |
| Dutch Albums (Album Top 100) |
81 | |
| German Albums (Offizielle Top 100) |
76 |